My group based our theatrical trailer on the codes and conventions of existing media products. Before producing our theatrical film trailer we researched into existing trailers of different varieties (genres). After doing the research, we decided to focus on the codes and conventions of horror genre theatrical trailers. Within the research we discovered that the use of camera angles, shots, music and mise en scene can specifically promote our theatrical trailer as a horror film.
We have used the codes
and conventions within our theatrical trailer to ensure that our final product
looks similar to those that have been created by professionals. Though, unlike
professional theatrical trailers, our trailer does not include the names of any
actors or actresses that star in our film- usually this helps to engage the
audience into watching the film due to being fans of specific actors/actresses
films.
To follow the codes and conventions of horror genre theatrical trailers we used a variety of different camera shots and angles.
To follow the codes and conventions of horror genre theatrical trailers we used a variety of different camera shots and angles.
Long Shot
Establishing Shot
In our theatrical trailer we also included inter-titles. We used several of these through out the trailer to show the audience a quick viewing of what is to occur within the film. The inter-titles are at a specific speed to get the attention of the audience, and to help show the genre of the film. Most trailers have inter-titles included, so we followed the convention of that. Inter-titles work best with horror film trailers.
My group and I chose to shoot our film trailer in a church location. We thought this was a good idea because it's never really been done before, and also to some churches can be quite creepy so we went with the idea of shooting our film trailer in a church location.
In some cases, a filter is used to highlight the atmosphere within a film. However, we used a filter to show that within the film the 'two' characters are from different times. This will help the audience to understand what is actually going to be occurring within the film.
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